The Detective

Build the play

A 30 day play for the niche you picked.

Every analysis ships with a sequenced playbook for its top ranked niche. Read it as is, edit it to fit you, or generate a fresh one for any niche on demand.

What it actually is

One artifact. Four ways to use it.

Bundled

Every analysis ships with one.

Every report includes a sequenced 30 day play for the top ranked niche. Day numbered actions, drawn from the same evidence the analysis cited. No extra step. Every tier.

Library

A curated reference library.

Browse playbooks built for common niche shapes. Customs broker wedges. Sworn translation. Marketplace operations. Use them as starting points or read them to learn the structure.

Builder

Edit, swap, save your version.

Drag a step. Replace a tool pick. Move week three into week two. Save the result as your version of the playbook, anchored to your analysis. Hunter and Operator.

On demand

Generate a playbook for any niche.

Hand the system a niche outside your current report and get a fresh playbook synthesized against it. No new analysis required. Operator only.

Inside a playbook

Specific actions on specific days.

  1. Day numbered actions

    Every step lands on a specific day of a 30 day window. Not a vague checklist. Day 3 send the first outreach. Day 7 launch the landing page. Day 14 run the first paid test. You can move them, but they start anchored.

  2. Tool picks per step

    Each action carries a recommended tool, sourced from the stack calculator at your chosen tier (Lean, Mid, or Premium). Swap any pick. The playbook recomputes monthly burn alongside.

  3. Kill conditions

    Every play has a written kill condition. If you haven't booked three calls by day 10, the playbook says stop and tells you which assumption failed. Built so you don't sink a quarter into a niche the evidence couldn't actually support.

Available on

What you get at each tier.

Every report ships with a playbook, every tier. The builder and the on demand generator are paid features.

Starter

Playbook shipped with your one report. Library locked.

Explorer

Playbook on every weekly report. Library is read only.

Hunter

Full builder. Edit, swap, save your version. Library unlocked.

Operator

Builder plus on demand generation for any niche, anytime.

Full feature table on the pricing page.

Honest status

Today every analysis ships with its bundled 30 day playbook, every tier. That part is live.

The interactive builder (drag, swap, save your version) and the on demand AI generator for any niche are still being shipped. You can sign up now and your account will unlock them the moment they land. No upgrade required if you are already on Hunter or Operator.

The curated library exists today as a small set of worked examples. It grows as we onboard more niches.

FAQ

Questions before you build the play.

Is the playbook part of my report or something I pay extra for?

Part of the report. Every analysis on every tier ships with one playbook for its top ranked niche. No upsell.

Can I rearrange the steps if I disagree with the order?

Yes, on Hunter and Operator. Hunter and Operator unlock the interactive builder so you can drag steps, swap tool picks, or move actions between weeks and save the result as your version. Explorer is read only.

What if I want a playbook for a niche I never analyzed?

Operator includes on demand generation. Type the niche, get a fresh playbook synthesized against it. The output uses the same structure as the bundled playbooks but does not include a fresh deep dive. For that you would queue a new analysis.

How is the 30 day timing decided?

The agent picks the action sequence and timing based on what the analysis surfaced as the riskiest assumption. Distribution risk lands first when the niche is acquisition bound. Build risk lands first when the product surface is the unknown. The kill condition tells you which assumption is being tested by which week.

What tools does the playbook recommend?

The recommendations come from the stack calculator at the tier you pick (Lean, Mid, or Premium). You can override any pick. The playbook recomputes monthly burn when you do.

The play comes with the analysis.

One report. One ranked niche. One sequenced 30 day play to act on it. Cancel any time.